Moreover, Gerald holds the esteemed position of Head of Go To Market at Anchor, a cutting-edge banking-as-a-service platform. Anchor enables seamless integration of essential financial features such as accounts, cards, payments, lending, and more into your product within a matter of minutes. With Gerald's invaluable expertise in this role, he spearheads the strategic initiatives to bring Anchor's innovative solutions to market.
What We Discuss With Gerald
• Does the sales cycle from pipeline generation, lead qualification, and closing differ when trying to implement it in the African startup space?
• How important is a strong sales and business development strategy for the success of startups in Africa?
• How do you help African startups overcome the challenges they face in terms of growth and scalability?
• What are some of the key factors that investors look for in startups when it comes to sales and business development?
• What do you think sets successful African startup founders apart from those who struggle to make it?
• And much more...
Full show notes and resources can be found here: Unlocking Africa show notes (https://unlockingafricapodcast.buzzsprout.com/)
Did you miss my previous episode where I discuss From Local to Global: Unlocking the Potential of African Restaurant and Retail Brands with Leonard Mudachi? (https://www.buzzsprout.com/1901592/12974088) Make sure to check it out!
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Connect with Terser on LinkedIn at TerserAdamu (https://www.linkedin.com/in/terseradamu/) , and Twitter @TerserAdamu (https://twitter.com/TerserAdamu)
Connect with Gerald on LinkedIn at Gerald Black (https://www.linkedin.com/in/gerald-black-b4716953/) , and (https://www.linkedin.com/company/xml-international/) Twitter @_GeraldBlack (https://twitter.com/_GeraldBlack)
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Do you want to do business in Africa? Explore the vast business opportunities in African markets and increase your success with ETK Group.
Connect with us at www.etkgroup.co.uk (https://www.etkgroup.co.uk/) or reach out via email at info@etkgroup.co.uk (mailto:info@etkgroup.co.uk)