Building and Investing in Africa’s Web3 Infrastructure to Tackle Real Life Problems with Vincent LI
Unlocking AfricaMay 20, 2024
123
00:39:0626.88 MB

Building and Investing in Africa’s Web3 Infrastructure to Tackle Real Life Problems with Vincent LI

Episode 123 with Vincent Li, who is a product manager, seasoned entrepreneur, investor, and mentor. He has more than 15 years’ experience in tech product management and VC investment in China, Africa, and the Middle East.

Vincent is also a founding partner of Adaverse, which is the Cardano Ecosystem Accelerator that aggregates entrepreneurs, strategists, and mentors to build its most robust foundation in Africa. Adaverse supports blockchain founders with funding, mentorship, and tech.

What We Discuss With Vincent

  • What benefits can this ecosystem bring to the African economy in terms of addressing financial inclusion and payment infrastructure challenges?
  • Compared to other regions you've worked in, how have you seen blockchain startups evolve in Africa?
  • What unique challenges and opportunities have you encountered while building companies in Africa, particularly in the Web3 space?
  • How do you assess the readiness of African markets to adopt web3 technologies?
  • Does Adaverse's strategy for supporting entrepreneurs in Africa differ from its approaches in other regions?

Did you miss my previous episode where I discuss Positioning Africa as a Key Player in the Global Semiconductor Supply Chain? Make sure to check it out!

Like this show? Please leave us a review here -- even one sentence helps!

Connect with Terser
on LinkedIn at Terser Adamu, and Twitter (X) @TerserAdamu

Connect with Vincent on LinkedIn at Vincent Li, and Twitter (X) @Adaverse_Acc

Many of the businesses unlocking opportunities in Africa don’t do it alone. If you’d like strategic support on entering or expanding across African markets, reach out to our partners ETK Group:

www.etkgroup.co.uk
info@etkgroup.co.uk

[00:00:00] You're listening to the Unlocking Africa podcast.

[00:00:03] I'm the founding partner of Adverse.

[00:00:05] I started my career 16 years ago as a product manager.

[00:00:10] I think it's a really good thing.

[00:00:11] I really like this mindset that African founders have to solve the real world issues.

[00:00:17] We really love to see that founders have the innovation and openness for new technologies

[00:00:23] and willingness to try new things.

[00:00:25] During the course of product design, the founder and the team need to think how to make it work

[00:00:31] for local users.

[00:00:32] So adaptation is very important.

[00:00:34] We try our best to connect the founders and expose them with various global resources.

[00:00:40] Stay tuned as we bring you inspiring people who are unlocking Africa's economic potential.

[00:00:47] You're listening to the Unlocking Africa podcast with your host, Terser Adamu.

[00:00:55] Welcome to the Unlocking Africa podcast where we find inspirational people who are doing

[00:01:00] inspirational things to unlock Africa's economic potential.

[00:01:05] Today, we have Vincent Lee, who is the founding partner of Adverse, which is the

[00:01:11] Cardano ecosystem accelerator that aggregates entrepreneurs, strategists and mentors in

[00:01:18] Africa.

[00:01:19] Adverse supports blockchain founders with funds, mentorship and tech.

[00:01:25] Welcome, welcome, welcome to the podcast, Vincent.

[00:01:28] How are you?

[00:01:29] Hey Terser, I'm good, I'm good.

[00:01:31] Very happy to be here.

[00:01:32] How are you?

[00:01:33] I'm very well, thank you.

[00:01:35] It's a pleasure to have you on the podcast and looking forward to the conversation.

[00:01:39] So I'm not sure if you've listened to the podcast before, but I usually like to start from

[00:01:45] the beginning.

[00:01:46] So could you please introduce yourself and tell us a bit more about Vincent Lee?

[00:01:51] Yeah, sure thing.

[00:01:54] Thanks for this opportunity.

[00:01:55] My name is Vincent Lee.

[00:01:57] I'm the founding partner of Adverse.

[00:02:00] Actually I started my career 16 years ago as a product manager.

[00:02:06] And I remember at that time everything was quite static.

[00:02:10] We call it web one so far.

[00:02:13] Then I started my first startup by 2015 where I entered into web two.

[00:02:21] So I built a new segregator called QuTotiao in China and then went viral.

[00:02:26] And it got listed in Nasdaq two and a half years later in early 2018.

[00:02:33] And after that, I started business in Africa in early 2019.

[00:02:39] I founded Future Hub, a seed fund and incubator backing African startups and founders.

[00:02:46] And I did some exits.

[00:02:49] And then in early 2021, my journey in web three started.

[00:02:56] I founded Adverse together with a few venture building in web three.

[00:03:01] And so far as the web three seed fund and accelerator, Adverse have already invested

[00:03:08] more than 54 web three companies across different parts of the world,

[00:03:13] including Africa, Asia and Middle East.

[00:03:18] And so far I'm still on the way of building and investing in web three,

[00:03:23] web two, general tech companies.

[00:03:26] And I'm really enjoying what I'm doing.

[00:03:28] Thanks.

[00:03:29] Fantastic.

[00:03:30] Thank you for that overview.

[00:03:31] So you've detailed your journey starting as a product manager,

[00:03:35] started your first startup in 2015.

[00:03:38] Your first kind of foray or entrance into the African market was 2019,

[00:03:46] which has led you to Adverse.

[00:03:47] So if you can give us a bit more detail regarding the story behind the founding of Adverse.

[00:03:57] Yeah, sure.

[00:03:57] I still remember that it was a fantastic starting.

[00:04:01] At that time, actually, I was already in Africa for a few years.

[00:04:07] And I saw the huge potential of a blockchain and web three technology in Africa,

[00:04:14] which can really solve the real world problems.

[00:04:18] And at the same time, the Cardano, actually the Emergo,

[00:04:23] the founding entity of Cardano blockchain, was also looking to extend their presence

[00:04:30] in Africa, supporting web three companies.

[00:04:33] And then I remember it was a very good conversation when we met each other.

[00:04:40] So as a kind of GP, I was very happy to be backed by Emergo so that we can start

[00:04:48] one of the very first web three seed fund accelerator Adverse in the continent.

[00:04:54] Fantastic.

[00:04:55] Thank you for that.

[00:04:56] So you mentioned that you saw the huge potential in blockchain to solve some of

[00:05:01] the challenges in the market.

[00:05:03] So from your perspective, what benefits can this ecosystem bring to the African economy?

[00:05:09] Maybe if we look specifically at addressing challenges such as financial inclusion and

[00:05:15] payment infrastructure?

[00:05:17] Yes, yes.

[00:05:18] Actually, I saw a very big potential leveraging blockchain web three technology in Africa.

[00:05:26] So as we know, in Africa, we have the not that stable currency.

[00:05:32] And also, we see a lot of people that they are not yet financial included.

[00:05:39] So in such kind of environment, actually, we see the big potential for

[00:05:45] African market to leapfrog the current web two solutions, where quite a few very

[00:05:52] cross border remittance companies charge very high rates, like 10, even 10, 15%

[00:05:59] of transaction fees for each cross border transaction.

[00:06:02] But if you look at the solution based on web three and blockchain, let's say the

[00:06:07] specific case of making a peer to peer transaction from Africa to other parts of

[00:06:15] let's say, UK, then basically you can do the transaction in less than one minute

[00:06:22] with a very minimum fee like less than one dollar.

[00:06:26] So basically, this type of solution is very innovative and disruptive and it's

[00:06:32] very good for everyday users in Africa to save money, save time and to achieve

[00:06:39] the financial inclusion.

[00:06:41] So if you look at what we have invested in Africa, quite a lot of the companies

[00:06:46] tackling the money transfer and remittance problems.

[00:06:51] Let's say Afreex, Bitmama, Onboard and quite a lot of others.

[00:06:56] So they have different positioning and the different targeted groups, but they

[00:07:02] all leverage blockchain technology and in a web three way to really add value

[00:07:07] to the market.

[00:07:08] So I see big potential and also it is already happening.

[00:07:13] So, so far, most of our companies, they're doing very healthy transfer volume

[00:07:18] and they really solve the big issue for users to make cross border transfer

[00:07:24] between their relatives and friends.

[00:07:26] So I'm very happy to see that.

[00:07:28] So for the people who are listening, who aren't familiar with blockchain,

[00:07:33] what is the infrastructure behind these smart innovations and technology?

[00:07:38] What infrastructure is required to achieve some of these great things that

[00:07:44] you're talking about?

[00:07:45] Yeah, so for this case, I can see two layers of infrastructure.

[00:07:50] So the fundamental layer is the blockchain itself.

[00:07:54] So as you know, let's say the Bitcoin, Ethereum and all the other major

[00:07:59] chains, they are kind of distributed ledger.

[00:08:02] Right?

[00:08:03] So once you transfer certain currency to others, then a record is occurred and

[00:08:11] that record is kept not by only one person, but by many nodes and many people.

[00:08:20] So it can keep a very big transparency.

[00:08:23] And on top of it is second layer, which is more like a web three.

[00:08:27] So because the blockchain is just a pure technology, people still need to have a

[00:08:33] good user base.

[00:08:34] They need to have a good interface and that they need a very good process and

[00:08:40] a very easy to use products to carry out the transfer.

[00:08:45] And that is why different companies, they build their own product interface and

[00:08:51] they build their own tokenomics to incentivize people who can support the

[00:08:57] record keeping and the transfer itself, and also encourage users to use more to

[00:09:03] get more discount.

[00:09:04] So this is the part that the web three startups are playing a very

[00:09:10] important part.

[00:09:11] So I see these two layers of infrastructure and they can work very well

[00:09:17] together in the context of Africa.

[00:09:19] Yeah.

[00:09:20] So you've detailed the infrastructure that lays the foundation for the landscape.

[00:09:26] How have you seen the landscape of blockchain startups evolving in Africa

[00:09:32] compared to other regions you've worked in?

[00:09:36] Yeah, actually it's a very good question.

[00:09:38] You know, I have an Asian background.

[00:09:40] I grew up in China and Adverse also invest a lot of companies in Asia and

[00:09:45] also United States and a couple of other markets.

[00:09:48] And what I can see in the other markets, especially Asian and the US is that

[00:09:55] there are lots of crypto native projects where they solve the problem of

[00:10:01] efficiency of running a blockchain, the transparency and also the financial

[00:10:07] part of the crypto native scene like the stable coin swapping,

[00:10:13] decentralized exchange, ZK rollups and quite a lot of other very crypto native

[00:10:19] concepts.

[00:10:20] But when we see things happening in Africa, actually we see more

[00:10:25] fundamental products that are solving the real world issues.

[00:10:31] So we just cover one of the biggest sector, which is the cross-border

[00:10:36] remittance.

[00:10:37] But beyond that, we also see many other sectors.

[00:10:41] For example, the supply chain management, land registration, gaming, medical and

[00:10:48] quite a lot of other verticals.

[00:10:51] Founders in these verticals, they are innovative enough to leverage the

[00:10:57] blockchain and the Web3 technologies to solve the real world problems in

[00:11:04] their sectors.

[00:11:05] For example, Adverse invests Checkit, which is a supply chain management

[00:11:10] company, and also SideMap, who is solving the land registration

[00:11:16] transparency problem for the developers and also the users.

[00:11:21] And we see a lot of these kind of vertical solutions beyond cross-border

[00:11:26] remittance.

[00:11:27] It's far more than what we see in other regions where people solve the

[00:11:33] quite crypto native things.

[00:11:35] And speaking of the evolution and trends, we see more and more African

[00:11:41] founders.

[00:11:42] They started with Web2, but they leverage more and more, deeper and

[00:11:47] deeper Web3 concepts.

[00:11:49] So they started solving the real world issues.

[00:11:52] And then right now, they use more and more token-related

[00:11:56] mechanisms like tokenomics to really solve the distribution issue, the

[00:12:01] fairness and quite a lot of other deeper problems in their industry.

[00:12:07] I haven't really seen a very big group of founders who really go for

[00:12:13] tokenizing without solving much problem, but I think it's a really

[00:12:18] good thing.

[00:12:19] And I really like this kind of mindset that African founders have to

[00:12:24] solve the real world issues.

[00:12:26] Thank you for sharing.

[00:12:27] As you mentioned, in Africa, you see more startups solving fundamental

[00:12:32] real-life issues and challenges.

[00:12:35] So what unique challenges and opportunities have you encountered

[00:12:39] while helping to build and scale companies in Africa?

[00:12:44] It's a very good question.

[00:12:46] So as I mentioned, we see a very big bunch of experienced founders

[00:12:51] in Africa who know what they're doing, who have very solid

[00:12:55] industrial experiences.

[00:12:57] But for those who are eager enough to learn Web3, they still need a

[00:13:02] very good channel to learn it and to get really genuine and solid support.

[00:13:08] So I see the gap.

[00:13:10] And that was why Adverse provided this kind of acceleration program

[00:13:15] support for our portfolio companies in Africa.

[00:13:18] So we ran a three-month acceleration program.

[00:13:22] And in the program, we focus only Web3-related knowledge and know-how.

[00:13:28] And we equipped the founders in the Web2 background with all the

[00:13:34] Web3 knowledge we think is necessary.

[00:13:38] So in the program, we help them to build the product mechanism and

[00:13:42] the utility of tokens.

[00:13:44] We help them to consult the technology development of the

[00:13:49] blockchain.

[00:13:50] And we help them to build a community and go to market, and also help them

[00:13:54] to get a follow-on investment from Web3 investors globally.

[00:14:00] So with all this support, we try our best to make them ready for

[00:14:06] Web3 launch and also the operation.

[00:14:09] And I think this is the key value that Adverse can add to the African

[00:14:15] Web3 ecosystem.

[00:14:16] And I'm really proud that we can do this for the past two years.

[00:14:22] So you highlighted a key point in terms of getting them ready.

[00:14:26] How do you assess the readiness of African markets to adopt

[00:14:31] Web3 technologies?

[00:14:34] It's a very good question.

[00:14:36] So I see things in two ways.

[00:14:38] The first is B2C, and second is B2B.

[00:14:42] So for the B2C part, the biggest use case I can see now is the flow of

[00:14:48] money, let's say the transfer or the settlement.

[00:14:53] So as I mentioned, quite a lot of companies we invested

[00:14:57] tackling this issue.

[00:14:59] So this is for B2C.

[00:15:02] And what is yet to be seen in the B2C part is more like

[00:15:07] crypto-native products.

[00:15:09] But I believe given time, African will be there.

[00:15:12] And the other angle is B2B.

[00:15:15] So B2B, as I mentioned, there will be a lot of different sectors that can

[00:15:20] leverage the blockchain technology.

[00:15:22] Let's say the supply chain, the land registration and

[00:15:27] anti-counterfeit solution and so on and so forth.

[00:15:31] So basically for this two part, we already cover quite a big number of

[00:15:35] startups that are adding value.

[00:15:38] So what would you say are the factors that contribute to their willingness

[00:15:43] to embrace this transition to adopt web-free technologies?

[00:15:48] So the simple answer is they see the market demand, right?

[00:15:53] So let's go back to the cross-border remittance case.

[00:15:57] So if you are an everyday user in Africa and you have two options.

[00:16:03] One is to go to MoneyGround to make a transfer to UK,

[00:16:07] which takes you two weeks time and 15% of a transaction fee.

[00:16:15] And the other option is you use, let's say, Bimama,

[00:16:19] Kotani Pay, AfraX, those innovative apps.

[00:16:24] Then you make the transfer and then you complete it in one minute

[00:16:29] with less than $1 transaction fee.

[00:16:32] So which one would you choose?

[00:16:34] Right?

[00:16:34] So basically it's very huge market demand for users to save money and

[00:16:40] save time.

[00:16:41] So for that part, it's basically the market demand will drive

[00:16:46] all the different solutions to come out.

[00:16:49] And the same case for B2P part.

[00:16:52] The blockchain technology and web-free mindset can really solve the issue and

[00:16:57] improve the efficiency and improve the transparency of a certain industry and

[00:17:03] sector if they really see the importance of efficiency and transparency.

[00:17:10] Interesting, interesting.

[00:17:11] So if we look closely at the work you do in terms of funding and

[00:17:15] supporting entrepreneurs, do you think your approach to supporting

[00:17:19] entrepreneurs or founders in Africa is different from how you'd approach

[00:17:26] supporting founders in other regions such as Southeast Asia,

[00:17:31] within the Middle East?

[00:17:33] Yes.

[00:17:34] So based on my experience, the difference is kind of big because the market

[00:17:39] condition is very different.

[00:17:42] So in Southeast Asia, one thing is that the whole market is different.

[00:17:47] Right?

[00:17:48] Maybe people don't really need to have more like a fundamental solution

[00:17:53] based on blockchain, but rather more like an enjoyable, interesting things

[00:17:59] like a game fight to kill time and to make hustle in Southeast Asia.

[00:18:06] That makes founders build different solutions, right?

[00:18:10] Build differently.

[00:18:11] But in Africa, what I see is that the founders, they are solving

[00:18:16] the real world issues and challenges.

[00:18:19] Basically, they try to solve a certain problem that others fail to solve.

[00:18:25] Right?

[00:18:26] And in that sense, in let's say Southeast Asia or Asia in general,

[00:18:32] basically the support would be in product what we can build for fun

[00:18:38] or for users to have fun.

[00:18:40] Right?

[00:18:41] And also what we can build to make like a very disruptive,

[00:18:46] innovative solution that can happen tomorrow or the day after tomorrow.

[00:18:51] Right?

[00:18:51] But in Africa, things are more straightforward.

[00:18:55] So what current issue you can solve right now and how you solve it

[00:19:01] and how you can save money, save time for users.

[00:19:04] And as simple as that.

[00:19:06] So the whole market condition and the way of doing business different,

[00:19:11] I would say.

[00:19:12] But I think to be very honest, it feels very much more meaningful

[00:19:18] to support founders in Africa to solve these issues.

[00:19:22] That's great to hear.

[00:19:23] So if we take a few steps back in terms of before you decide to support

[00:19:28] founders and startups in Africa, what criteria do you use when considering

[00:19:34] or selecting startups for investments and acceleration on the continent?

[00:19:40] Yeah, it's a very good question.

[00:19:42] So I will answer in two folds.

[00:19:44] The first fold is that we also are kind of investor

[00:19:47] and the criteria is not that different from others.

[00:19:52] So we're happy to work with very experienced founders who know what they're doing.

[00:19:58] And also, we want to back the founders who have a very reasonable

[00:20:03] and logical business plan and power of execution.

[00:20:07] So that is one fold.

[00:20:09] But the second fold is more important for us as a Web 3 focused VC and accelerator.

[00:20:16] So we really love to see that founders have the innovation and openness

[00:20:23] for new technologies and willingness to try new things.

[00:20:27] So that is very important.

[00:20:29] I don't deny that there are a bunch of founders who are very experienced

[00:20:34] and they can do what they have done to make sure things don't go wrong.

[00:20:38] But for us, we prefer founders who can build innovative solutions

[00:20:43] and things out of the box where it gives us the ground to try new things

[00:20:49] like blockchain and Web 3 together with founders.

[00:20:53] So you mentioned that you are drawn to founders who welcome innovation.

[00:20:58] So how do you identify or build your pipeline

[00:21:02] of promising founders or startups to invest in?

[00:21:06] Yeah, it's a very good question.

[00:21:08] So basically we see two things.

[00:21:10] The first thing is that we will have a discussion with the founders

[00:21:15] about their product and the thinking behind why and how they build the product.

[00:21:20] So in that chat or discussion, we can see whether or not

[00:21:25] the founder has the innovative thinking and why they build these features.

[00:21:31] Usually they can speak in great passion about their new feature,

[00:21:37] leveraging blockchain.

[00:21:39] So if we see that, for sure we see the openness and willingness to try blockchain.

[00:21:45] And the second part is about the related attractions of that new features.

[00:21:51] So for example, Bimama rules the virtual credit cards.

[00:21:55] We didn't know whether or not it would be the effective solution

[00:21:59] for the African users.

[00:22:01] But with some early stage traction,

[00:22:03] we can be pretty sure that this is one of the effective solutions.

[00:22:09] So once we see why they build this product and the early stage attractions,

[00:22:14] basically it is much easier for us to make decisions.

[00:22:18] So you touched on a key point there in terms of early stage traction.

[00:22:22] So how do you measure the impact and success of your investments

[00:22:27] and accelerations beyond financial returns?

[00:22:31] Yeah, it's a very good question.

[00:22:33] So let me share how we make decisions.

[00:22:36] So actually we tap in when the founders have the MVP, right?

[00:22:41] So we tap in in the post-MVP stage and we're willing to see

[00:22:46] some early stage attractions to make decisions.

[00:22:49] That is not only for the product or for the potential of the product,

[00:22:54] but also we will see how this solution can make impact

[00:22:59] to everyday users' lives, right?

[00:23:02] So for example, if this solution can really drive the financial inclusion,

[00:23:08] if this solution can really drive the fairness of the users,

[00:23:13] if this solution can really drive the financial freedom for the users,

[00:23:18] then basically this is very positive to us.

[00:23:23] And we're happy to see that the founders are not just built to earn,

[00:23:28] but also built to impact.

[00:23:31] So I was wondering if we can discuss potentially a specific company

[00:23:35] that you've supported.

[00:23:37] Are there any successful case studies from your portfolio

[00:23:42] that demonstrates the type of impact that you're hoping to make on the continent?

[00:23:48] Yes, thanks for this question.

[00:23:51] So I can remember one of our portfolio companies called Kotani Pay.

[00:23:56] So they originally started from Kenya.

[00:24:00] And what they're building is very interesting.

[00:24:02] So you know, all these Web3 blockchain technologies and products,

[00:24:08] it seems very fancy, right?

[00:24:09] So you need an application or you need a DApp,

[00:24:13] and you need a wallet,

[00:24:14] and you need to deal with your seed phrase and then connect.

[00:24:20] So you do a bunch of things.

[00:24:21] Seems very complex, right?

[00:24:23] But what they build is very simple.

[00:24:27] So they build a Web3 wallet solution for feature phones, right?

[00:24:33] The feature phone means it's not a smartphone.

[00:24:35] It doesn't have the Android system or iOS system.

[00:24:38] Basically, it's like a Nokia burner.

[00:24:41] So they build a wallet for the feature phones

[00:24:45] and for the everyday users in Kenya.

[00:24:49] And the reason why they build that is because they build a solution

[00:24:55] for the international institutions and organizations

[00:24:59] to give the donation to the local people, right?

[00:25:03] So to me, it's a really impactful solution, right?

[00:25:08] So for all the international donors,

[00:25:11] the only thing they need to do is to donate stable coin,

[00:25:15] cryptocurrency.

[00:25:16] And the Kotani Pay, they do all the dirty work.

[00:25:20] They converted this cryptocurrency

[00:25:24] into different kinds of assets and then dispatch

[00:25:28] through that feature phone wallet,

[00:25:30] which is more like a keyboard-based solution

[00:25:34] to the everyday users in Kenya.

[00:25:36] So from this case, I can really see the impact

[00:25:40] that Web3 can give,

[00:25:42] and also the simple solution that they make

[00:25:45] is really impactful.

[00:25:47] Thank you for sharing that.

[00:25:48] So you mentioned that they built a simple solution

[00:25:50] for everyday users.

[00:25:52] So with your expertise in the African market,

[00:25:55] what are some crucial considerations for businesses

[00:25:59] aiming to successfully enter the market?

[00:26:03] Yes, I can think of three things.

[00:26:05] The first thing is the innovation,

[00:26:08] and the second thing is the adaptation.

[00:26:12] So adaptation is very important

[00:26:14] because not all the global solution can work locally.

[00:26:20] So during the course of product design,

[00:26:24] the founder and the team really need to think

[00:26:27] how to make it work for local users.

[00:26:30] So adaptation is very important.

[00:26:33] And the third thing is that the utility

[00:26:36] or the economy of the token or the Web3 mechanism

[00:26:41] is also very important, right?

[00:26:43] So who are paying, who are receiving,

[00:26:46] who are the benefactor and who are the supporter.

[00:26:50] So all these things need to make sense.

[00:26:53] So for all these three factors,

[00:26:56] if the founder can really have all of them,

[00:26:59] I believe they can really make it work for the market.

[00:27:03] Fantastic.

[00:27:03] So I guess to make it work requires partnerships,

[00:27:06] both local and global.

[00:27:08] So what strategies have you employed

[00:27:12] to bridge the gap between African startups

[00:27:16] and potential investors or partners in other regions?

[00:27:20] Yeah, it's a very good question.

[00:27:22] So remember at the beginning,

[00:27:23] I mentioned the acceleration program.

[00:27:26] So we covered the four dimensions,

[00:27:29] the product and token utility,

[00:27:32] the technical consultancy, the go-to-market strategy,

[00:27:35] and also the fundraising strategy, right?

[00:27:39] So to run this acceleration,

[00:27:42] we have both in-house team

[00:27:45] and also the external mentors, right?

[00:27:47] So I can give you two examples.

[00:27:50] The first one is in the technical consultancy, right?

[00:27:54] So if the founder needs the support and connection

[00:27:59] with different chains,

[00:28:00] then we can make the connection.

[00:28:02] For example, if the gamify products

[00:28:06] need very high performance chains,

[00:28:08] we will connect them with Solana.

[00:28:11] And if they really need to have a very secure

[00:28:15] and a green chain,

[00:28:16] then we recommend them to use Cardano.

[00:28:19] And this is the first case.

[00:28:20] And the second case is that

[00:28:22] we also connect the founders

[00:28:25] with all different resources we have,

[00:28:27] like a Web3 Global investors.

[00:28:30] So last year we just ran a very big demo day.

[00:28:33] So we presented 25 portfolio companies

[00:28:37] and we invited more than 150 global Web3 investors,

[00:28:43] mostly from US and Asia.

[00:28:46] And we made the connection

[00:28:47] and then we facilitate all the communications

[00:28:51] between the founders and the global investors.

[00:28:54] So in this way,

[00:28:56] we try our best to connect the founders

[00:28:58] and expose them with the various kind of

[00:29:01] global resources.

[00:29:03] So I'm assuming as part of your acceleration program,

[00:29:06] you're fully embedded in the ecosystem

[00:29:09] and you're probably aware of all of the trends

[00:29:12] that have taken place over the years.

[00:29:14] From your perspective,

[00:29:15] what are some of the key trends

[00:29:17] that you've observed in the African Web3 ecosystems

[00:29:22] since you started working there in,

[00:29:24] was it 2018, 2019?

[00:29:27] Yes, it's a really good question.

[00:29:29] So when I started,

[00:29:31] I saw quite a lot of Web2 or Web2.5 style of projects

[00:29:38] like the payment based on blockchain

[00:29:41] and cross border remittance and settlement protocols.

[00:29:46] But more and more till this year,

[00:29:48] I started to see a lot of a few Web3 native projects.

[00:29:54] For example, Play2Earn

[00:29:56] and even let's say online entertainment chat rooms

[00:30:00] where people can communicate with each other.

[00:30:03] At the same time, they can earn some rewards

[00:30:05] based on NFT.

[00:30:07] So more and more fancy concept coming out from Africa,

[00:30:10] which is really a good thing.

[00:30:12] And I believe this year and next year,

[00:30:15] we will see more and more,

[00:30:17] I say next generation crypto

[00:30:18] and blockchain solution from Africa.

[00:30:21] Thank you, Fridas.

[00:30:22] So how do you stay updated on the emerging trends

[00:30:26] and developments in the space?

[00:30:29] Yeah, so firstly,

[00:30:31] we have a really big global network from AdWords.

[00:30:35] So we have team members based in New York,

[00:30:38] team member based in Singapore,

[00:30:39] in Shanghai, in Dubai, in Saudi Arabia,

[00:30:43] in Kenya and in Nigeria and also in UK.

[00:30:47] So we have a very big network

[00:30:49] and we have the weekly meetings

[00:30:51] to exchange everything that happened in each office.

[00:30:55] So we stay in touch with each other

[00:30:57] and learn things from different regions

[00:31:01] in terms of trends and news.

[00:31:03] And secondly, since we have this big multinational team,

[00:31:08] we can be exposed to the Web3 ecosystem

[00:31:13] and the founder network in each region.

[00:31:15] So it's not that difficult for us to know the latest trends

[00:31:20] and also the most popular Web3 projects from time to time.

[00:31:25] And not to mention personally speaking,

[00:31:28] I keep traveling in different regions,

[00:31:30] in the UK, in the US,

[00:31:32] in the Middle East and Asia,

[00:31:34] in Africa to conferences and to all the networkings

[00:31:40] to keep updated with everyone.

[00:31:43] And I really enjoy this work

[00:31:46] and most importantly,

[00:31:47] I really love to share the latest insights

[00:31:51] and trends to the founder network

[00:31:53] and to our portfolios.

[00:31:55] So from the insight that you gather,

[00:31:57] from your opinion,

[00:31:58] what are the most exciting and promising trends

[00:32:01] that you're currently seeing

[00:32:03] in the African Web3 space?

[00:32:07] Yeah, so for this year,

[00:32:08] there are a few very hot sectors in the Web3 space.

[00:32:13] For example, the real world assets, RWA,

[00:32:18] which means people will tokenize

[00:32:20] the real world assets on chain.

[00:32:22] So this is highly related to Africa

[00:32:25] because Africa is so resourceful,

[00:32:28] like gold, like different mining resources

[00:32:31] and also the solar power and clean energy

[00:32:35] and a lot of different things.

[00:32:37] So RWA is definitely one of the related trends to Africa.

[00:32:42] Apart from that,

[00:32:43] I also see the potential of social fire

[00:32:45] and game fire projects

[00:32:48] that could be very big potential in Africa.

[00:32:50] And also the restaking

[00:32:53] and some crypto native things like D-Pain.

[00:32:57] It might be early for African,

[00:33:00] but I'm very happy to see

[00:33:02] that there will be some emerging projects from Africa

[00:33:07] tackling D-Pain and the restaking.

[00:33:10] Brilliant, brilliant.

[00:33:11] So if we look past current trends and look at the future,

[00:33:15] what role do you see African startups playing

[00:33:18] in shaping the future of the global Web3 space

[00:33:23] in the next five years?

[00:33:26] It's a very good question.

[00:33:27] What I see if I can only say one word is the adoption.

[00:33:33] So I can see a huge potential

[00:33:36] of Mars adoption of Web3 in Africa in five years.

[00:33:42] Typically because the Africa is a very big continent,

[00:33:46] so it's three times of China.

[00:33:47] It's a very big place and with a very big population.

[00:33:51] And here, if we can play it well,

[00:33:55] solve the fundamental issues

[00:33:57] and we catch up the opportunity to leapfrog,

[00:34:02] then we can drive very big, massive adoption in Africa.

[00:34:07] So I think that is the ultimate vision

[00:34:11] for all the Web3 startups

[00:34:13] and also our portfolio companies and also for ourselves.

[00:34:18] So if we look closer to home at yourself,

[00:34:21] where do you see yourself and Advers in five years time?

[00:34:25] What role will you be playing

[00:34:27] in shaping the space on the continent?

[00:34:31] Yeah, thanks for this question.

[00:34:33] So in five years, I can see Advers

[00:34:36] would probably become the most widely spread VC

[00:34:41] and accelerator globally, right?

[00:34:43] Because when we started from Asia and then Africa

[00:34:47] and then Middle East, Saudi now,

[00:34:50] we have that mission and the path

[00:34:53] that we really want to cover everywhere in the globe.

[00:34:57] So that is our mission to cover most of the part

[00:35:01] of the market.

[00:35:02] And the second part is that I can see myself

[00:35:06] as a connector, right?

[00:35:07] So maybe there will be more bigger VCs,

[00:35:12] great supporters other than Advers,

[00:35:15] but for Advers and myself,

[00:35:17] I really like to become the connector

[00:35:19] between founders in different regions

[00:35:22] and also between founders and global resources.

[00:35:26] So that is the personal vision.

[00:35:31] As people, we often have quotes, mantras,

[00:35:33] proverbs or affirmations that keep us going

[00:35:36] when times are challenging or when times are good.

[00:35:39] Do you have one that you can share with us today?

[00:35:43] Yeah, so there is an old Chinese saying,

[00:35:46] 静水流升, which means quiet water flows deeper.

[00:35:52] So the reason why I share this is because,

[00:35:56] for most of the founders,

[00:35:58] they really need to be endurance and persistence

[00:36:02] to build something and spend years

[00:36:04] until it can make a very big impact

[00:36:08] and show very big attractions.

[00:36:10] And it is the case in most areas,

[00:36:12] in Africa, in different areas.

[00:36:15] So it's difficult to really anticipate

[00:36:19] very short-term return for what you have started.

[00:36:23] And it's the same thing I would like to share

[00:36:27] using this saying to all the founders.

[00:36:30] Just keep building and keep providing good solutions

[00:36:34] to your users, to the market.

[00:36:36] And then given time,

[00:36:38] the big success will ultimately come.

[00:36:41] So that is what I want to share.

[00:36:44] Fantastic.

[00:36:45] Thank you for sharing that.

[00:36:47] I think it's something that will definitely resonate

[00:36:50] with a lot of the listeners

[00:36:52] who are founders or business owners

[00:36:54] because it is about the long-term journey and path

[00:36:59] and resilience as well to generate those results.

[00:37:03] So yes, Vincent, thank you for sharing that.

[00:37:06] Beautiful.

[00:37:07] As we've come to the close of today's conversation,

[00:37:10] one that I've thoroughly enjoyed,

[00:37:12] do you have any closing remarks,

[00:37:14] final course to action

[00:37:16] for people who are interested in the work

[00:37:18] that you're doing or just genuinely interested

[00:37:21] in exploring web-free in Africa?

[00:37:24] Yeah, thank you so much for having me, Tse.

[00:37:27] I'm really pleased to share things.

[00:37:30] And also if you are listener from entrepreneurship,

[00:37:35] web-free in Africa,

[00:37:37] welcome to come to our website, adwares.co,

[00:37:41] adwares.co.

[00:37:43] You can follow us on LinkedIn, Twitter,

[00:37:47] and also submit your business plan on our website.

[00:37:52] And I really look forward to connect with all you guys.

[00:37:54] Thank you.

[00:37:55] Brilliant, thank you, Vincent Li.

[00:37:57] Thank you for joining us

[00:37:59] and highlighting the potential

[00:38:02] of web-free technology in Africa

[00:38:05] and also the crucial role adwares is playing

[00:38:08] in driving the adoption of this technology

[00:38:12] on the continent.

[00:38:13] It's been a pleasure having you on the podcast

[00:38:16] and looking forward to seeing how things develop

[00:38:19] with adwares and yes, let's keep in touch

[00:38:21] and see how things build on the continent.

[00:38:25] Yeah, let's do this.

[00:38:26] Thank you so much, Tse.

[00:38:27] Thank you.

[00:38:29] Thank you to everyone who has listened

[00:38:31] and stay tuned to the podcast.

[00:38:33] If you've enjoyed this episode,

[00:38:35] please subscribe, share or tell a friend about it.

[00:38:38] You can also rate review us in Apple Podcasts

[00:38:41] or wherever you download your podcast.

[00:38:43] Thank you and see you next week

[00:38:46] for the Unlocking Africa podcast.